Best seller, not the best in class

Do you realize there are more efficient products in the market for the kind you are looking for, but still, you want to stick to what is the best seller.

For instance, we use Windows OS not linux coz we have been using Windows for really long, and there is nothing class apart in linux, but in reality, linux is an open source and people build customized applications especially targeting people like you to bring you a little more productivity. Also, the keyboard we use is not the most efficient, there is a better keyboard (DVORAK) which we don't wanna use coz we have got accustomed to the QWERTY keyboard.

Its more or less like, go niche or have a habit changing process involved in your product. Nowadays, people make products which are not just excellent but clearly justify the fact that a customer is missing on a lot of things by not using their services. The best example is the Facebook and the new Rockmelt browser.

Comments

  1. UnknownNovember 28, 2010 2:11 AM

    dude no body like to change and as humans changes are least accepted

    ReplyDelete
  2. Girish MahadevanNovember 28, 2010 9:03 AM

    that's the point brother. Contrary to that, OBAMA won the elections by giving a hope "YES WE CAN" - CHANGE ;-).

    ReplyDelete

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